InboxDollars pays anywhere from $0.50 to $5.00 per survey on average, and they can take anywhere from 3 minutes to 25 minutes to complete. However, some online surveys pay $20 or more if you qualify. Be sure to complete your profile survey. That way, you maximize your chances of getting high-value surveys that pay a more significant amount of money.
When brands want to find out what consumers think about their product and services, they turn to market research companies. Market research companies are the ones actually administering the surveys on behalf of the corporations looking for data/feedback. Think of online surveys as a type of focus group, except in this case, everything is done online.