How it works: LifePoints is the survey platform of a company called Lightspeed, which is owned by Kantar (one of the world’s largest market research and consumer data analytics firms). The platform was formed as a merger of two of the company’s other products, MySurvey and Global Test Market, and gives users a variety of ways to earn points that can be redeemed for cash:
Not counting the profile survey, I attempted 38 surveys and qualified for seven of them. That’s an 18% success rate, which is on the low end among the 12 sites we tested. Most of the time, I’d immediately receive a disqualification notice with a link to a new survey opportunity. For a few surveys, I answered questions for a couple minutes before getting the boot.
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