The only reason Springboard didn’t rank higher on our list is because some users have reported a fairly limited supply of available surveys, making it difficult to reach the $50 minimum cashout threshold. However, the availability of surveys depends on your demographics — so my recommendation is to join, making sure your profile is 100% complete, and then see if enough opportunities come your way to make it worth your while.
Inboxdollars Andrew Smith
When brands want to find out what consumers think about their product and services, they turn to market research companies. Market research companies are the ones actually administering the surveys on behalf of the corporations looking for data/feedback. Think of online surveys as a type of focus group, except in this case, everything is done online.