How it works: LifePoints is the survey platform of a company called Lightspeed, which is owned by Kantar (one of the world’s largest market research and consumer data analytics firms). The platform was formed as a merger of two of the company’s other products, MySurvey and Global Test Market, and gives users a variety of ways to earn points that can be redeemed for cash:

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According to the company’s own website, it has millions of active members using the website. Since 2006, it has paid over $25 million to members and counting through its subsidiary SendEarnings (launched in 2005). Profits and expansion have occurred in every year since inception with the company branching out to the UK with its InboxPounds service in 2012. Today it has over 30 employees.
It’s easy! You answer online surveys and short polls right from your computer or smartphone. InboxDollars then rewards you with your choice of free cash or gift cards for popular brands. It’s easy to get paid for sharing your opinions, and we’re one of the best survey sites out there. Our members earn cash, not points for surveys. Since 2000, we’ve paid over $56 Million in cash rewards to our members.
Another important thing is that the points you earn in HCD Research can only be converted to cash. You will never have to redeem your points for prizes/ vouchers. The minimum payment threshold is 1,000 points, which is $10.00. Once you’ve accumulated that amount of points, you can proceed to request your reward, and a check will be sent to you. You can only get your rewards via check by mail; as a result, you’ll have to wait about 6 – 8 weeks before receiving the payout.

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InboxDollars is an award-winning company recognized by Inc. 5000 for outstanding growth. We have been featured in Forbes1, Mashable2, Bustle3, Yahoo! Finance News4, and numerous other news outlets a top way to earn money online. We are also A+ Rated and Accredited with the Better Business Bureau, giving our members extra peace of mind about signing up.

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My Soap Box is a survey panel that is not only passionate about market research, but also about humanity. They donate $500 to a charity each month. To date, they have raised and donated $32,000 to charities such as Alzheimer’s Association, National Multiple Sclerosis Society, and JDRF (Type 1 Diabetes Research Funding and Advocacy). The good part is, members choose the charity that gets the donation in any given month, by a poll on the site. My soap is also legitimate.
In a few cases, InboxDollars directed me to “exclusive offers” instead of straightforward surveys. One required me to give my name, address, phone number and birthdate to earn money and enter a sweepstakes for a Target gift card. Another time, I was prompted to give my email address and choose between Coke and Pepsi in exchange for $1 and a sweepstakes entry. I didn’t want to give my contact information to what appeared to be third-party sites, so I clicked out of these promotions.
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